Powerful tools to speed up innovation
TRIZ, S curve analysis, evolution path, 9 windows, and inventive contradictions matrix: all these tools are valid ways to mobilize and guide your approach to problem solving and innovation. Not an easy field I have to admit.
The question could be: is there anything easier than this? The answer is yes!
As you know, today high level inventions (eg. the laser beam or graphene nano particles)are not easy to achieve. But most of the innovations we see in the market are made upon already known principles or technologies.
Often they are inspired by something that already exists and which is “only” re-adapted, re-focused for a specific solution, service or scope. The key point is to have a quick and easy access to the existing knowledge.
An example of how powerful this access can be is showed in CREAX activities, using the AULIVE approach to innovation. The engineers of these companies have solid basis in all the above tools, but they have added an extra speed to the evolution path of products, to reduce the time to market almost ANY product. From the analysis of the existing knowledge (nowadays millions of patents available in www.patentinspiration.com ) with a specific and proprietary searching software, and a huge database of smart solutions, they can offer any company a way to improve a product (material or object) for new specific functions, applications or market.
The basic assumption here is that any product has its own intrinsic characteristics and performs specific functions. By plotting the current position (technical functions) of an existing product or application and by comparing it with the unexpressed characteristics-functions the product potentially can have, they can provide to customers more than a path.
I would say “a motorway” for the product evolution. As you can see in the picture the existing product is immersed in an AULIVE “evolution polar map ” which condenses all the most important trends of evolution. Each axis is a good one to improve the product and to bring it in a new phase, opening the door to new markets or to reinforce the position in existing ones.
The uncovered areas are THE field for potential innovation.
The uncovered areas are THE field for potential innovation. New directions fo a revised, improved product with new additional functions, able to answer existing or new needs of customers or markets.
The easy access to exiting patents speeds up the identification of the best solution.
Sometimes the additional functions or solution is used in a complete different field and thanks to this clever exercise often new patents come about. In other cases fruitful companies joint ventures acting in different between fields. For potential innovative solutions please see www.aulive.com and especially, www.patentinspiration.com. A quick look at www.creax.com and www.moreinspiration.com may also help.
Article by Emilio Sitta